Tech
199 brands scored on cultural relevance across five dimensions.
199
Brands
32.7
Avg Score
64
Highest
13
Lowest
Top 20 in Tech
1
Apple
Consumer Electronics
64
2
ByteDance
Social Media
62
3
Airbnb
Software
58
4
Amazon
Cloud
58
5
Epic Games
Gaming
58
6
NVIDIA
Semiconductors
56
7
OpenAI
AI
55
8
Douyin
Social Media
54
9
Hugging Face
AI
54
10
SpaceX
Hardware
53
11
Meta
Social Media
52
12
Spotify
Streaming
51
13
Anthropic
AI
50
14
Netflix
Streaming
50
15
Nintendo
Gaming
49
16
Alphabet
Software
48
17
DeepMind
AI
47
18
Midjourney
AI
47
19
Tesla
Consumer Electronics
47
20
Google
Software
46
All 199 Brands
Complete ranking for Tech on The Relevance Index.
1
Apple
Consumer Electronics
64
2
ByteDance
Social Media
62
3
Airbnb
Software
58
4
Amazon
Cloud
58
5
Epic Games
Gaming
58
6
NVIDIA
Semiconductors
56
7
OpenAI
AI
55
8
Douyin
Social Media
54
9
Hugging Face
AI
54
10
SpaceX
Hardware
53
11
Meta
Social Media
52
12
Spotify
Streaming
51
13
Anthropic
AI
50
14
Netflix
Streaming
50
15
Nintendo
Gaming
49
16
Alphabet
Software
48
17
DeepMind
AI
47
18
Midjourney
AI
47
19
Tesla
Consumer Electronics
47
20
Google
Software
46
21
Microsoft
Software
46
22
Character.AI
AI
45
23
Roblox
Gaming
45
24
Twitch
Streaming
45
25
Adobe
Software
44
26
Bilibili
Social Media
44
27
Reddit
Social Media
43
28
Stability AI
AI
43
29
Valve
Gaming
43
30
WeChat
Social Media
43
31
ElevenLabs
AI
42
32
PayPal
Software
42
33
Perplexity AI
AI
42
34
Mistral AI
AI
41
35
Teenage Engineering
Audio
41
36
Alibaba
Software
40
37
Docker
Developer Tools
40
38
IBM
Enterprise Software
40
39
Nothing
Consumer Electronics
40
40
Canva
Software
39
41
DJI
Consumer Electronics
39
42
Discord
Social Media
39
43
GitHub
Software
39
44
Perplexity
AI
39
45
Replit
Software
39
46
Runway
AI
39
47
Samsung
Consumer Electronics
39
48
Scale AI
AI
39
49
Zoom
Software
39
50
ASML
Semiconductors
38
51
Atlassian
Software
38
52
Booking.com
Travel
38
53
Databricks
Cloud
38
54
JD.com
Software
38
55
Next.js
Software
37
56
Rivian
Consumer Electronics
37
57
Stripe
Software
37
58
Together AI
AI
37
59
Uber
Software
37
60
AMD
Semiconductors
36
61
Coupang
Retail
36
62
Intel
Semiconductors
36
63
Lenovo
Hardware
36
64
DoorDash
Software
35
65
Mercado Libre
Software
35
66
Shopify
Software
35
67
Snap
Social Media
35
68
1Password
Software
34
69
ARM
Semiconductors
34
70
Arc Browser
Software
34
71
Bang & Olufsen
Consumer Electronics
34
72
GitLab
Developer Tools
34
73
GoPro
Consumer Electronics
34
74
Naver
Search
34
75
Qualcomm
Semiconductors
34
76
Reliance
Tech
34
77
Clerk
Software
33
78
Cohere
AI
33
79
Flipkart
Retail
33
80
Huawei
Consumer Electronics
33
81
LinkedIn
Social Media
33
82
Meituan
Delivery
33
83
Notion
Software
33
84
Pinterest
Social Media
33
85
Salesforce
Cloud
33
86
Sea Limited
Software
33
87
Slack
Software
33
88
Snowflake
Cloud
33
89
Sony
Consumer Electronics
33
90
T-Mobile
Telecom
33
91
Tailwind CSS
Software
33
92
Tencent
Gaming
33
93
Twilio
Cloud
33
94
Unity Technologies
Software
33
95
Vercel
Software
33
96
Xiaomi
Consumer Electronics
33
97
xAI
AI
33
98
Airtable
Software
32
99
Bose
Consumer Electronics
32
100
DigitalOcean
Cloud
32
101
Pinduoduo
Retail
32
102
Eight Sleep
Sleep Tech
31
103
Fitbit
Wearables
31
104
Obsidian
Software
31
105
Oura
Consumer Electronics
31
106
Robinhood
Software
31
107
Sonos
Consumer Electronics
31
108
Supabase
Software
31
109
TSMC
Semiconductors
31
110
X
Social Media
31
111
Groq
AI
30
112
HubSpot
Software
30
113
Instacart
Delivery
30
114
Kakao
Software
30
115
Philips
Consumer Electronics
30
116
Cisco
Hardware
29
117
Cloudflare
Cloud
29
118
CrowdStrike
Software
29
119
Deno
Software
29
120
Dropbox
Cloud
29
121
Figma
Software
29
122
Garmin
Wearables
29
123
Gojek
Software
29
124
Grab
Software
29
125
LG
Consumer Electronics
29
126
Palantir
Software
29
127
PlanetScale
Cloud
29
128
Webflow
Software
29
129
Zapier
Software
29
130
iFood
Delivery
29
131
AT&T
Telecom
28
132
AutoDesk
Software
28
133
Canon
Consumer Electronics
28
134
HashiCorp
Cloud
28
135
Rakuten
Software
28
136
Cal.com
Software
27
137
Expedia
Travel
27
138
Loom
Software
27
139
Lyft
Software
27
140
Rappi
Delivery
27
141
Render
Cloud
27
142
Retool
Software
27
143
SAP
Enterprise Software
27
144
Suno
AI
27
145
Vivo
Consumer Electronics
27
146
DeepSeek
AI
26
147
Dell
Hardware
26
148
Block
Software
25
149
Broadcom
Semiconductors
25
150
Cursor
AI
25
151
Fairphone
Consumer Electronics
25
152
Framer
Software
25
153
Grafana
Software
25
154
Gusto
Software
25
155
HP
Hardware
25
156
Line
Social Media
25
157
Miro
Software
25
158
MongoDB
Software
25
159
NetEase
Gaming
25
160
Okta
Security
25
161
Oppo
Consumer Electronics
25
162
Oracle
Software
25
163
Raycast
Software
25
164
Ring
Smart Home
25
165
SenseTime
AI
25
166
ServiceNow
Cloud
25
167
Superhuman
Software
25
168
Turso
Cloud
25
169
Weights & Biases
AI
25
170
Fujitsu
IT Services
24
171
Datadog
Cloud
23
172
Deel
Software
23
173
Baidu
Software
21
174
Elastic
Software
21
175
Infosys
Software
21
176
Jumia
Retail
21
177
Panasonic
Consumer Electronics
21
178
Resend
Software
21
179
SK Hynix
Semiconductors
21
180
Tata
Tech
21
181
Trip.com
Travel
21
182
Verizon
Telecom
21
183
Vodafone
Telecom
21
184
Workday
Cloud
21
185
ZoomInfo
Enterprise Software
21
186
Fly.io
Cloud
19
187
Foxconn
Manufacturing
19
188
Framework
Consumer Electronics
19
189
HCLTech
IT Services
19
190
Micron
Semiconductors
19
191
Orange
Telecom
19
192
Rippling
Software
19
193
ServiceTitan
Enterprise Software
19
194
Splunk
Enterprise Software
19
195
Whoop
Consumer Electronics
19
196
Railway
Cloud
17
197
Sharp
Consumer Electronics
17
198
Linear
Software
15
199
Wipro
IT Services
13